![gesturing elephants t](https://news.softrix.store/wp-content/uploads/gesturing-elephants-t.jpg "Wild Elephants Use 41 Different Gestures to Tell Others to "Move Away" or "Stop That" ")
Circana Says Hardware Market in the US is in Most 'Precarious Position Since the Early 80s'
Senior Director and Video Game Industry Advisor at Circana Mat Piscatella on social media says the price of consoles in the US has never been higher and the hardware market hasn’t been this “precarious” since the early 1980s. “For 2026 YTD ending August, Xbox hardware unit sales are down 33% versus a year ago in…